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SXSW Interactive 2013

In Defense of Mashups: Bootstrapping or Stealing?

HousingMaps.com, the prototypical mashup, shows that awesome things can happen when data is freely used to create something bigger than the sum of its parts. Many business have tried bootstrapping by "borrowing" other companies' data, most notably craigslist. When does borrowing become stealing? Should larger companies be allowed to hold their users' data hostage? Or do startups need to get over themselves and stop using incumbents' hard-earned data against them? A panel of mashup veterans will discuss their thoughts on the matter.

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  1. Is it a good idea to start a company based on another company's data/platform?
  2. What are the legal implications of leveraging data from competitors to bootstrap your startup?
  3. When does a startup cross the line between borrowing data to startup and rampant stealing and infringement?
  4. What are alternatives to scraping and getting in to legal issues with larger companies?
  5. What has changed in the state of the mashup between the golden age (circa 2006) and now?



Hung Truong, Lead iOS Developer, Languagemate

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