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Uploading Humanism With Commerce

Transactions are the highest form of preference. It is the value of your promise and the wisdom of the trade that earns your place in the market.
The reason why conversation is a fundamental part of commerce is that (a) meaning must be negotiated – none of the elements (e.g., assets, value proposition, markets, territory, channels, customers, etc.) come with labels or care instructions and (b) we need feedback to know how to be appropriate i.e. to put the pieces together in the way that creates the most value. While relationships take time to set, listening and negotiating get you closer to the money.
Humanism is the active agent in increasing the options, choices, and possibilities of commerce.

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Valeria Maltoni, Founder/CEO, Conversation Agent LLC


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