SXSW Interactive 2016
Women Rule the Digital World
Over the last 5 years, more and more women have risen to the top ranks of digital leadership... no small feat in a male-dominated field. The panel features women at the top of their game in digital strategy, content creation & distribution and digital ad sales. Get an inside look at how each broke into the biz and how their drive and ability to motivate others changed the way digital organizations "work." Explore challenges they faced and learn how they navigated complex landscapes while also raising families and giving back to their communities. Get their insight on the future of digital business and their views on digital publishing, social and content marketing.
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Additional Supporting Materials
- What are the lessons learned and challenges faced by women rising to the upper tiers of digital leadership?
- What makes women particularly good in digital leadership roles and what are the strategies for navigating the political landscapes?
- How are women creating change in the world of digital business and what are some of the biggest challenges to be met?
Rich Lacy, VP, Consumer Experiences, Scripps Networks Interactive