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SXSW Interactive 2016

Measuring Social Impact 101

How do we become conduits of impact for the communities we work in? Is it possible to measure that impact? In this session Adam Thomson, Vice President of Impact at Krochet Kids International (KK Intl.), shares how his organization has revolutionized their vision for employee empowerment by tracking the social impact their initiatives and programs are having in driving big social change. KK intl. is equipping its team with the information they need to generate and visualize the positive change they work to create. Attendees will learn the process behind KK Intl’s analytics system and how the team is has implemented it to drive KK Intl. towards their full potential for social impact.

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  1. Is it possible to measure impact?
  2. Why is it important to accurately measure social impact?
  3. How can data help lead to greater employee empowerment?


  • Adam Thomson, Vice President of Impact, KK intl.


Kathryn Holtz, Customer Mktg Asst, Tableau

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