SXSW Interactive 2016

Sucked Into the Story: Virtual Reality and News


Enter the Singapore Airline A380 suite class cabin and you’ll see 3-foot wide seats that turn into beds with linens and pillows. Not alone? The middle seats become a double bed.

Thanks to virtual reality, you don’t have to pay $12,000 to sample the ultimate in luxury. And you could use the same technology to visit a Syrian battlefield or the Siberian tundra.

Each new publishing technology alters how we experience news, and VR promises the next revolution by immersing us deep in a story. Though ethical and tech challenges remain.

Join AP, POV, Vice and The Reynolds Journalism Institute for a conversation about what’s worked, what hasn't and what’s next for the newest news medium.

Additional Supporting Materials


  1. What technologies are we using to create content in VR?
  2. What are the ethical boundaries of creating content in VR?
  3. Will VR be a sustainable and scalable form of storytelling?



Eric Carvin, Social Media Editor, Associated Press

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