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SXSW Interactive 2016

The Black Girl Movement: Blogs+Brands+Bold Tech

Dear tech movers and shakers: black women have next. In fact, some might call it a movement! Black women-owned businesses are growing at a rate of 1.5x the national average. As evidenced by the many startups spawned from the prowess of black women, gender issues, culturally relevant branding, and bold technology have been pivotal to this trend. Join media studies scholar Dr. Felicia Harris and influential entrepreneurs Toni Carey (Black Girls RUN!), Andia Winslow (The FitCycle), and Vanessa Parker (PinkBoss) for a lively discussion on the role of media and tech in their success as entrepreneurs, tackling topics ranging from fostering hashtag communities to the importance of digital media.

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  1. What motivated you to start your venture? What factors contribute to this boom of black women-owned businesses and especially black women in tech?
  2. How have social platforms contributed to the success of black women-own in ways that were not possible 20 years ago? Why is now the perfect time?
  3. How do those words like "community," "movement," and "representation" impact business planning and success for today’s entrepreneur?



Felicia Harris, Assit Professor of Communication Studies, University of Houston-Downtown

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