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7 Deadly Sins of Infographics and How to Fix Them

There are seven deadly mistakes made consistently by both expert and novice infographic designers. When an infographic is False, Haphazard, Textual, Questionable, Confusing, Repetitive, or Verbose it’s highly likely that the audience will ignore your design, and you can severely hurt your credibility. A well designed infographic is easy to read and much more likely to be remembered by the audience. This talk will explore examples of these top seven mistakes designers often make, and more importantly, offer design tips to overcome these common design blunders. This is a talk for anyone involved with developing visual content for online marketing!

Additional Supporting Materials


  1. What is the number one design mistake that will kill your credibility?
  2. What’s the 5 Second Rule and how should it drive your design efforts?
  3. What should designers do to solve the most common design blunders?



Jarred Romley, Dir, Content Strategy & Design, Reach and Acquire

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