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SXSW Interactive 2016

The Purple Pill: Mixing Dreams & Reality

Today, many of our experiences are provided by smart phones and larger displays. In this panel we will look at advances in VR and AR, and what’s to come from direct brain interfaces. We’ll also cover technologies that are providing more immersive experiences via connected devices, and how this is reshaping the human experience.

Whether you’re looking to build a product, deliver your content, or live an awesome life, these technologies will change what you do and how you interact with the world.

In the film “The Matrix,” Neo is given a choice, the red pill, to embrace the truth of reality, or the blue bill, to live in the ignorance of illusion, but what about both - the purple pill?

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  1. What are the important challenges for AR/VR displays and what can we expect?
  2. Can we directly induce experiences in people’s brains, bypassing displays, etc? How?
  3. As our experiences and communications are ever more digital, what is the importance of real-world interactions? How can those be crafted as well?



Brittney Gallagher, Host, Producer, DigitalCulture.LA | KPFK

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