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SXSW Interactive 2016

CEO Braindump: Scaling a Digital Health Company

Record-breaking dollars are flowing into digital health, with over $4B in funding in 2014. While some digital health companies are thriving, most will fail. This interactive panel will provide a robust discussion around the hurdles these founders faced, and how they turned these challenges into a mega growth opportunity. The goal is to extract insights from the two seasoned digital health founders of Omada Health (a B2B company) and Doctor on Demand (a B2C company), who have raised $30M and $86M in venture funding respectively.

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  1. What are the top three surprising challenges entrepreneurs face? How can you overcome them?
  2. How does designing a product for the healthcare industry differ from any other industry?
  3. How are things different today in digital health than a few years ago?



Lauren White, Sr Comms Mgr, Rock Health

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