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SXSW Interactive 2016

9 Tips On Engaging The Foodie Through Social Media

Is your Instagram feed full of food porn pictures? The growth of social media and rise of influencers has changed the way brands market digitally. There’s more to just simply managing a Facebook, Twitter and Instagram account. Learn how to optimize user-generated content, take amazing food photos, work with influencers, engage local foodies and what we learned creating an event with more than 20,000 participants.

Join this expert panel of a blogger/influencer, director of digital marketing, and community manager as they reveal social media tactics to cultivating an engaged audience for brands

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  1. What are some how tos of great food photography for social media?
  2. How do you work and leverage influencers for your brand?
  3. How can the industry leverage the trends of food sharing on social media?



Jane Ko, Editor, A Taste of Koko

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