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SXSW Interactive 2016

BYOK: Successful All-Ages Events

Our panel will explore the questions you need to ask in order to plan a successful festival or music series for all ages. At this panel, attendees will interact with four seasoned experts who will provide on-the-ground and practical advice. We’ll invite audience participation and sharing of success and horror stories. The panelists are industry veterans with proven track records. They’ll give participants a toolkit of ideas plus an invaluable road map toward producing an event that stays on budget and keeps just about everyone – performing artists, your sponsors and your community – happy. Leading the discussion veterans of successful all-ages event planning and promotion.

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  1. What are the elements and tools you need to serve your community and provide a compelling event, while staying on budget?
  2. How do you create an event that keeps grownup music fans AND their kids entertained?
  3. How can technology and social networking set you up for success?



Beth Blenz-Clucas, Owner, Sugar Mountain PR

Meta Information:

  • Tags: promotion, festivals, concerts
  • Event: Interactive
  • Format: Panel
  • Track: Entertainment and Immersion
  • Track 2
  • Level: Advanced
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