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SXSW Interactive 2016

Dreamy Crowdsourcing & Crush-worthy Engagement

The Smithsonian's online Transcription Center has 5,200 digital volunteers worldwide - together, they’ve transcribed 110,000 pages of historic documents. An estimated 2-3M people worldwide contribute to citizen science projects. Someone somewhere is ready to share their time while connecting with your organization. How can you harness the power of crowds to improve your content, engage your community, & enrich their experience?
You’ll hear real details from four citizen science & historical crowdsourcing projects on how to rally your fans for meaningful contribution. Then learn why openly sharing resources & involving participants in design builds better spaces for engagement and research.

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  1. Why do people donate time to track scientific data, detail art history, and transcribe historical records? Connect crowd motivations to your goals.
  2. What happens when organizations openly share content, ideas, practices? Build stronger relationships with audiences by inviting them in.
  3. How do you design projects and manage communities to ensure the crowd sticks around? Hear real examples and tips for success.



Sarah Sulick, Public Affairs Specialist, Smithsonian Institution

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