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SXSW Interactive 2016

Epic Fail: Fieldwork War Storie

As user researchers, we love stories. At its simplest, our job is to gather stories and to retell them. War Stories are stories of contextual user research (research out in the field) and the inevitable mishaps that ensue. These stories are in turn bizarre, comic, tragic and generally astonishing. This talk shares some of the best stories, examines the patterns revealed by the stories, and articulates the different lessons revealed by a large body of these stories.

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  1. What kind of things can go wrong when experienced researchers go out into the world and talk with users?
  2. How does a community of practice benefit from sharing stories?
  3. How are failure stories an especially valuable tool in building a practice?



Steve Portigal, Principal , Portigal Consulting

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