SXSW Interactive 2016
Podcasts Grown Up: Community and Monetization
In 2016, podcasters are building mini-empires. Popular hosts generate millions of downloads per month & find creative ways to monetize their shows. Podcasters are transforming the audio industry, growing authentic & meaningful relationships with their listeners like never seen before.
Podcasting hasn't yet eclipsed radio as the preferred audio medium, but with a future of internet-connected cars and rising global smartphone adoption rate, radio is going to disappear. And the podcasters will be king & queens of audio.
Podcast hosts speak directly into their listeners' earbuds, car speakers, or on computers at work - forming an intimate bond that is unparalleled in any other medium.
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Additional Supporting Materials
- How do podcast hosts find their true fans and grow their niche following?
- How do you build an authentic community and monetize your content without selling out?
- How can you embrace your personality to grow your audience to stand-out in iTunes and other networks?
Ryan Williams, Founder, Influencer Economy