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Enterprise Invades the Apps Playground

Long a stronghold for consumer-friendly photo apps, games, and renegade business apps, the app stores of today are in for a major renovation as enterprise-class comes into its own. Think of the opportunity – according to Gartner, enterprise apps will generate nearly $40 billion in sales for developers by 2016.

It’s clear that enterprise mobility is rapidly gaining ground. But it's still a really challenging experience for most developers due to the technical complexity and expensive delivery models for most enterprise mobile platforms. Add to that the rapidly evolving nature of mobile technologies and you can see why most approach with trepidation.

But this is changing - beautiful, scalable, and affordable opportunities to build, test, and monetize are coming to the enterprise space. Will developers follow suit? And, if they do, are companies really ready for it?

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Eric Lai, Contributing writer, SAP

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