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SXSW Interactive 2015

Frankenstein vs Austen: Modern Interactive Stories

Young adults today are growing up in a world where their stories are everywhere. Video, social, blog, they don’t care what the platform, they just want the story. Pemberley Digital is a premiere creative and production company re-imagining timeless stories into successful, innovative, interactive, and multi-platform grand narratives. It's most notable projects are the Emmy Award winning Lizzie Bennet Diaries (Pride and Prejudice), the five media expansive franchise Emma Approved, and PBS Digital’s first script series Frankenstein MD. Come hear from members of the team as they walk through several of their franchises showcasing how they connect with today’s audience and breathe new life into these classic stories.

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Takeaways

  1. How do you continue to raise the bar on multi-platform storytelling once you’ve already had a successful campaign?
  2. What are the different user experiences available to fans and storytellers, and how do you know which one to use at a given time?
  3. What are the different user experiences available to fans and storytellers, and how do you know which one to use at a given time?
  4. How do you mix pre-scripted content with real-time storytelling?
  5. How do you make money doing this?

Speakers

Organizer

Christina Cooper, Manager and Administrator, Pemberley Digital

Meta Information:

  • Tags: storytelling
  • Event: Interactive
  • Format: Dual
  • Track: Content and Distribution
  • Level: Intermediate
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