SXSW Interactive 2015
The Trusted Filter: Confidence in an Online World
There is just too much information in the universe for one person to experience even a small fraction first hand. We have always turned to the people around us to help sift through and synthesize data (turning information into knowledge) and to help us learn what's going on (turn knowledge into understanding). We have always relied on our trusted filters.
The period we are in now as one of transition for trusted filters—a transition that has lasted decades and may last several more decades. We need to consider changes against the background of other significant historical shifts in culture and technology. Doing so, you'll realize that the future of communication, knowledge, and understanding our children will know will be nothing like what we know now.
The Trusted Filter examines where the shifts in culture and technology we are currently experiencing have developed from, the implications they have on how we gather and process information, and where these changes are leading.
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Additional Supporting Materials
- What is a trusted filter?
- How has the Internet irrevocably changed the nature of trust in human communities?
- How can trust be regained online once lost?
- What is the future of trust in online communities?
- How do we build webs of trust?
- Jason CranfordTeague, UX Lead, Gannett Digital
Jason CranfordTeague, Principle, JasonSpeaking