Acoustic Cafe + SongCraft Presents
Before the panel, songwriter Ben Arthur will write brand new songs with 2 SXSW artists, while host of the syndicated radio program Acoustic Cafe (which airs on 90+ stations in the US for 3 million weekly listeners), Rob Reinhart, will interview the artists and document the process.
At the panel we will discuss songwriting, creativity on the fly, radio, and the impact of social media on production schedules, and the featured artists will perform their brand news songs.
Music videos of the new songs will be launched within a few weeks of the festival, and segments about the artists and the songs will air on Acoustic Cafe.
Additional Supporting Materials
Ben Arthur, Songwriter, SongCraft Presents
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