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Entrepreneurs Approach to Ecosystem Collaboration

Can complex problems be solved by innovation and collaboration? We use food as one example and look at two case studies of significant change. Google Innovation Lab for Food Experience and FishPeople are regenerating food systems with unique approaches. At Google, the global Innovation Lab for Food Experience has taken on a multi-year engagement with participants from top universities, leading companies, food purveyors of all sizes, farmers and more. They are already advancing projects on all continents. Fish People has created a bio-regional collaboration that engages all those who touch a market destined fish (from fisherman to canner to distributor. They are working with similar principles that are tested, but with unique applications.

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Carol Sanford, CEO, The Responsible Entrepreneur Institute

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