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New Era of A&R

With upcoming producers and stars of tomorrow being discovered through SoundCloud (such as Flume, Madeon and Chance The Rapper), and the current success of YouTube sensations like Baauer and Justin Bieber, talent discovery is being legitimized through the web. Today, a new era of A&R has emerged with indie labels scouring the Internet on a daily basis for fresh talent and scouts no longer being required to spend late nights hanging out in clubs. Both can be as productive browsing original content on the web. In this session you will find out the methods labels are using to find new talent and what it is that they are looking for.

Additional Supporting Materials




Dan Dupree, PR Specialist , SoundCloud

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