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SXSW Interactive 2014

Women-Led: The Untapped Investment Opportunity

Companies that are led by women or have diverse teams are shown to outperform those without women on the team, and yet private investments in these companies is far below what would be expected. Investors maintain that their decisions have nothing to do with the gender of the CEO. Less than 10% of venture investments are made in companies with a woman founder and/or CEO, yet according to the SBA women own about 50 percent of all businesses. There are many studies and impressive statistics to show the career and entrepreneurial potential of women indicating that they are an untapped business opportunity for investors. In 2000, the Global Entrepreneurship Monitor recommended increasing the participation of women in entrepreneurship as a necessity for long-term economic prosperity. Three investors who have 'made a market' in investing in women-led businesses reveal their rationale and ROI.

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  1. What are the current market stats and has there been a rise of the women's entrepreneurial ecosystem since 2000?
  2. What is the entrepreneurial support system and women-targeted investor funds and groups?
  3. What are examples of big success stories?
  4. How is investing in women an untapped business opportunity for investors?
  5. What kind of impact will online platforms have on accredited investing, specifically in women-led companies?



Joshua Henderson, Vice President, Springboard Enterprises

Meta Information:

  • Tags: venture capital
  • Event: Interactive
  • Format: Panel
  • Track: Entrepreneurialism and Business
  • Level: Intermediate
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