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SXSW Interactive 2014

The DarkNet Emerges

We are currently moving out of a period of “Peak Privacy,” and into an era of “Peak Surveillance.” Encryption and other protective capabilities previously available only to governments, the super-rich, and hackers are now more accessible to the public. Recent events like the NSA snooping scandal have pushed privacy and security issues to the forefront of mainstream consciousness.

The result of these converging factors will be the emergence of the DarkNet, a new kind of Internet where large numbers of people will be able to conceal their online behavior. This talk will explore the features of the DarkNet and consider the mass adoption of hacker-like behaviors, including the use of anonymous online identities that cannot be linked to the physical identity of the person. It will also ask what this means for companies, and how they might plan for, and profit from, the coming shift using SnapChat, Silent Circle, and other apps as examples that point the way to a secure digital future.

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  1. What impact will current revelations about government and corporate surveillance have on consumer behavior?
  2. What are the key elements of digital and physical privacy and how are these elements being impacted by technological changes?
  3. How would a shift to secure, encrypted digital spaces affect corporations, governments, and individuals?
  4. What are the current private sector trends exploiting the desire for secure communications?
  5. What would be the potential impact of mass adoption of emerging mass privacy and anonymity platforms like Tor, Bitcoin, and Open Transactions? How likely is this shift to happen?


  • Andrew Delamarter, Director, Search and Inbound Marketing, Huge


Andrew Delamarter, Director, Search and Inbound Marketing, Huge

Meta Information:

  • Tags: privacy, surveillance
  • Event: Interactive
  • Format: Solo
  • Track: Privacy and Security
  • Level: Intermediate
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