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SXSW Interactive 2014

Super Fandom in the YouTube Age

This panel will bring together some of YouTube’s hottest stars alongside Bravo talent to spark a discussion on what it truly means to engage with fans across platforms. Bravo will share research highlighting how it has successfully engaged with fans on all channels in real-time and discuss, along with YouTube Stars and show talent, lessons learned in fan engagement and how to drive deeper engagement with your communities. Additionally, the panel will address the challenge of engaging fans in a constantly crowded media space.

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Takeaways

  1. How can you best engage with audiences on multiple channels?
  2. What are some best practices for driving engagement socially?
  3. How do you ensure you’re delivering your audiences relevant content they are interested in?
  4. How best can you ensure your audience feels you appreciate them and recognize them?
  5. What are you doing that has allowed you to be so successful in connecting with your audience?

Speakers

Organizer

Sabrina Pietryga, Senior Account Manager, Bravo

Meta Information:

  • Event: Interactive
  • Format: Panel
  • Track: Social and Relationships
  • Track 2
  • Level: Beginning
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