Can Altruism Be The New Music Business Model?
The music industry has endured many tumultuous changes over the last decade. Yet, artists still make music and aspire to land those key opportunities to expose their music and grow their fan base.
Many young indie artists with promising careers find themselves signing away their album and publishing rights or other assets in order to propel themselves forward. Most music services for indie artists require a fee for “promotional services” often leading to nothing more than negligible results, if at all.
But what if artists had real opportunities for creative development and exposure at no cost, no strings attached, purely for the love of music?
Dr. Dre and Jimmy Iovine recently gifted The University of South California $70million to create a new undergrad program focused on Arts, Technology and Business Innovation.
We'll look at the new, developing world of music philanthropy and whether this will be the salvation for artistry and creativity in the new music industry of tomorrow
Additional Supporting Materials
- Christopher Tyng, Founder of Grow Music Project/Songwriter/Composer/Producer, Grow Music Project
- Peter Schwinge, General Manager of NMS, New Music Seminar
- Adam Shore, Owner, The Daily Swarm/ Red Bull Academy
- Anina Moore, Program Administrator, Texas Commission on the Arts
Elyse Marrocco, Publicist, Workman Entertainment + Public Relations
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