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SXSW Interactive 2014

Vine to Spotify: Making Politics Personal Again

Congress has a pretty bad rap these days – approval ratings are somewhere between a root canal and colonoscopy. In today’s hyper-connected world, it needn’t be this way. Elected officials have a powerful tool at their disposal, unavailable to their predecessors – the Internet (sadly, a novel idea to many legislators – Al Gore excluded).

The Internet, in particular social media, can be a politician’s best friend or worst enemy (looking at you Anthony Weiner). As the web continues to shift from megaphone to telephone, a world of possibility opens. Something as simple as a 140-character microblog, six-second video clip or personalized playlist can pull back the veil on Washington and show that politicians are just like you and me.

In his SXSW solo presentation, Congressman Trey Radel will share with – and learn from – the audience how digital tools like Vine and Spotify are putting personality back in politics - and ultimately why this is so important.

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  1. Why is it important for politicians to use social media to show their personality?
  2. How can you show anything in 6 seconds, let alone a politician's personality?
  3. How can a playlist help people understand public policy?
  4. How can a tweet review of a hip hop album lead to a legitimate policy discussion?
  5. Is revealing a Congressman's personality online a political disaster waiting to happen?



Amanda Nunez, Communications Director, U.S. House of Representatives, Congressman Trey Radel

Meta Information:

  • Tags: politics, music
  • Event: Interactive
  • Format: Solo
  • Track: Policy and Civic Engagement
  • Track 2
  • Level: Intermediate
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