SXSW 2024

The Future of Experiential Content in Web3


AI, VR, AR, XR, Blockchain… Web3 offers us many opportunities to create amazing content. We are not just navigating a shift in technology, we are transitioning into a realm of enhanced interactivity, decentralization, and immersive digital experiences. Now, more than ever, people need to connect with each other through shared meaningful experiences that foster connections and generate powerful emotions. We will take a deep dive into Web3 technologies and the design principles that allow us to create compelling content for brands, entertainment, and beyond.

Other Resources / Information


  1. Learn about the decentralized technologies creators can use to build new applications, immersive experiences, and services.
  2. Discover how brands can profit from the Web3 creator economy.
  3. Explore how we will access Web3 through branded and location-based experiences.


  • Alyssa Landry, Creative Director, Self-employed
  • Gregg Katano, SVP. Strategic Partnerships and Business Development, Medici XD
  • Sylvana Levy, Founder, XRagency


Alyssa Landry, Creative Director,

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: XR & Metaverse
  • Track 2
  • Level: Intermediate

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