How Agriculture Can Actually Achieve Net Zero Before 2050

Description:

Environmental markets in agriculture have exploded in recent years with the promise of decarbonizing the industry and storing carbon in the soil. The hard truth is that the path they are on is doomed to fall far short of this grand ambition.
Novel technologies combined with recent market lessons have the ag industry poised for transformative evolution. By attaching environmental outcomes to the commodities themselves, we can use a proven theory of change to drive universal market engagement in climate action and deliver incentives to the most important ag innovators: farmers.