SXSW 2024
Hip Hop's 50th: Balancing Culture, Commerce & Conscience
Description:
Hip Hop is turning 50 and there’s a lot to celebrate. What happens when the celebration is over? The genre’s impact on global culture, across music, fashion, dance, art and beyond, makes this a crucial moment to revisit questions of ownership, authenticity and purpose as they relate to Hip Hop culture and those that belong to it. Join GRAMMY nominated, Austin-based artist SaulPaul, and entrepreneur and advocate Ajene Watson, for a fireside chat that addresses these questions via a discussion of the digital realm and the internet landscape, as well as redistribution of wealth and philanthropy.
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Takeaways
- How ambassadors of Hip Hop are navigating the move from Web2 to Web3, and how owning one’s digital presence can help secure Hip Hop’s future legacy
- Respect for the past: How we can continue to honor Hip Hop’s legacy names beyond the 50-year milestone
- A Look to the future: How we can look to usher in new leaders in the Hip Hop community to ensure sustained support and positive impact for the culture
Speakers
- Ajene Watson, co-Founder/Managing Director, Dot Hip Hop
- SaulPaul n/a, Performance Artist, SaulPaul: A Musician with a Message
Organizer
Emily McGee, Publicist, rock paper scissors inc
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