SXSW 2024

Night and Day: Creating the Intel One Mono Typeface

Description:

After the release of their VMLY&R- and Tobias Frere-Jones-designed corporate font, Intel asked: Could the pair create a monospace version to support Intel's thriving developer community? After months of research, VMLY&R, Frere-Jones, and Intel's brand team took the opportunity to create a font for vision-impaired developers, then release an open-source version on GitHub encouraging users to create their own characters, glyphs, and even fonts. After thousands of downloads, Cannes Lions honors, press from Fast Company, and more, Intel One Mono is a new milestone in user-centered font design.


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Takeaways

  1. Taking a deep dive into font development, providing insight into the frequently-overlooked areas of monospace and open-source font design.
  2. The importance of research and interviews in the font design process, especially with the direct involvement of the typographer.
  3. Lessons on equity in font design centered on users with visual disabilities, and how their feedback led to radical changes in the font's design.

Speakers

  • Robb Smigielski, Chief Design Officer, VMLY&R
  • Michael Eppelheimer, Executive Design Director, VMLY&R
  • Fred Shallcrass, Typeface Designer, Frere-Jones Type

Organizer

Mike Joosse, Director, Brand Id & Design Studio, VMLY&R


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: International Innovation
  • Track 2
  • Level: Intermediate


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