SXSW 2023
RealityX: Getting Consumers to Headset Adoption
Description:
Mixed reality headsets are now available from Microsoft, Qualcomm, Magic Leap, and even Snap. But the form and specialized software needs of these early wearable mobile computers limit adoption to enterprise solutions, where users are paid to wear the device, or the short thrill rides of theme-park-like marketing experiences. What will it take for consumers to adopt this new pattern of computing?
Join some of the top minds of spatial computing working today to examine ergonomics, industrial design, and the interaction metaphor of a device consumers would actually adopt in order to expand or compliment their computing-driven digital lifestyles. Including what they would use it for. Here is a hint: the killer app for wearable mobile computing is well… computing.
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Other Resources / Information
Takeaways
- Understanding the properties and ergonomics of current and future iterations of wearable mobile computing
- Understanding the interaction metaphors needed for successful consumer adoption
- Understanding how consumers are likely to integrate wearable devices into their lives
Speakers
- Jared Ficklin, Chief Creative Officer, argodesign
- Rony Abovitz, President and Founder, Magic Leap
- Jade Meskill, Head of Product Management, Magic Leap
Organizer
Jared Ficklin, Chief Creative Officer, argodesign
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