SXSW 2022

How the Metaverse is Changing Reality Forever

Description:

A unified and interconnected digital world is in the making. As people spend more time in virtual spaces—socializing, collaborating, and creating—these inventive spaces take on a life of their own. ​

Big tech and gaming companies are on a meta-space race to define and claim the metaverse, but the true owners will be the creative community; the users who make these worlds their own. ​As the metaverse takes shape, it offers a new formula for imagination and begs the questions: ​

Are gen Z and young millennials redefining creativity? ​
How can technology enable us to be more collaborative and spark new ideas? ​
Can the metaverse be used to create more inclusive, democratized spaces and communities?


Additional Supporting Materials

Other Resources / Information


Takeaways

  1. What's the “metaverse”? Some are calling it the “new internet” and others “the fusion of our virtual and physical worlds.”
  2. How digital tools are unleashing a new form of limitless creativity. Can tech catch up to the expectations of digital natives?
  3. Can the metaverse be community-focused, ethical, and democratic?

Speakers


Organizer

Emma Chiu, Global Director, Wunderman Thompson Intelligence, Wunderman Thompson


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Tech Industry
  • Track 2 Culture
  • Level: Beginner


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