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SXSW 2022

What Online Privacy Looks Like in 5 Years

Someone from Big Tech, someone from Privacy Tech, someone from digital advertising and someone from policy will talk about the future of online privacy with a moderator. How is Big Tech trying to honor privacy? Can encryption startups successfully compete? Will online tracking be banned in the coming years? Will people pay for privacy or will data for access be the status quo in 2026? Does a movement toward privacy empower cyber criminals? What should tech companies do to better aid journalists and activists in need of privacy?

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  1. Our expectations for privacy online are currently completely divorced from our expectations for privacy in the rest of our lives.
  2. People will pay for privacy, but startups are still trying to figure out how to stand out.
  3. Big Tech and privacy startups can each learn something about privacy from the other.



Matt Fossen, External Affairs, Proton Technologies

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Tech Industry
  • Track 2 Startups
  • Level: Intermediate
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