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SXSW 2021

Responding to the Moment Through Arts + Activism

This year, Participant worked on a series of civic engagement titles and impact campaigns that encouraged voter engagement. In 2021, Participant will be working on content and impact campaigns around public health, which will be relevant amid the COVID-19 pandemic. In this panel, we would bring together a C-Suite leader from Participant, talent from one of our films, which includes Alex Gibney, Matthew Heineman, Steve James, Dawn Porter, Shaka King, and an impact partner to discuss our ongoing work to bridge arts and activism and how through content and impact campaigns we can help drive larger narrative/cultural change around key sociopolitical issues. We would feature an exclusive clip from one of our upcoming films, which includes TOTALLY UNDER CONTROL and JUDAS AND THE BLACK MESSIAH.

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Takeaways

  1. The entertainment industry has the unique opportunity of using good storytelling to make lasting cultural change by investing in art and activism.
  2. Entertainment companies that are focused on creating impact are most successful when they follow and trust artists and advocates to lead the work.
  3. Content that seeks to make an impact—whether it be the 2020 election or COVID-19—should support/provide a platform for advocates doing the work.

Speakers

Organizer

Rosalina Jowers, Communications Manager, Participant

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