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SXSW 2021

No Spectators: Community-Built Virtual Multiverses

Upon cancellation of physical experiences, events were presented with a conundrum: how to translate the magic that happens when humans interact on virtual lands? Some have managed to beautifully transform the physicality into amazing multiverse-like experiences: Burning Man, the contra-culture community built eight virtual versions of its temporary city in Nevada - from 2D to a high tech photorealistic VR city. C2 Montreal, known for reinventing the tech conference experience, served as a platform for thousands of one-to-one and one-to-many conversations proposed by its virtual attendees. The band Courier Club hosted a music festival inside Minecraft with over 5000 gamers. They all sparked a quantum kaleidoscope of real human connections. Their secret? Make the community build it together

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Takeaways

  1. Lessons to create an invisible virtual structure for tribes to build on and escalate, giving the small snowball the first push in the right direction?
  2. Simple low-tech solutions ideas were the most effective to leverage real, meaningful connections and inclusiveness on those virtual events.
  3. The significance and examples of rituals, principles, and common values to sustain resilient cultures when growing exponentially digitally.

Speakers

Organizer

Vanessa Mathias, CO Founder, White Rabbit

Meta Information:

  • Tags: Connection & Culture
  • Event: SXSW
  • Format: Panel
  • Track: Connection in Disconnection
  • Level: Beginner
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