The Surveillance Economy & the Future of Privacy

Description:

Brendan Eich invented JavaScript 25 years ago and he didn't know it'd turn into the catalyst for the targeted ads and invasive tracking that now plague the web. Now, the digital online ecosystem that leverages JavaScript is completely broken. Not only does the current system exploit user data, but it also slows down page loads, drains batteries, and creates a miserable user experience. Recent regulations like CCPA and policy changes by Big Tech are improvements but the open web is still largely fueled by surveillance capitalism. Browsing data is sold to fund the web without consent, ad fraud is pervasive, publishers lose more than half of ad revenue to middlemen and user experience is poor. We have to reject surveillance capitalism and replace it with something that works for everyone.