Beyond YouTube: Put Your Video Where it Counts
For too long, Web video producers have delivered digital video content like a copy of television: online, in a few locations, and all at once. Molly Wood's new CNET show, "Always On," is viewable in multiple formats on multiple platforms with multiple partners, from YouTube, Roku, LG Smart TVs and GoogleTV, Livestream.com, TiVo, Samsung Smart TVs, iTunes and CNET's Android & iOS mobile apps. In this session, Molly will discuss how this innovative distribution strategy can maximize traffic and exposure. She'll be joined by Katy Davies, Director of Strategic Partnerships at CBS Interactive, to discuss building successful video distribution partnership deals.
Additional Supporting Materials
Jenifer Boscacci, senior manager, CNET
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