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SXSW 2020

Help Wanted: Five Underserved Areas of RentTech

Despite an explosion of capital and start-ups in the PropTech space, the multifamily industry still has significant unmet tech needs. This reflects the apartment industry’s unique position at the intersection of commercial and residential real estate sectors, as well as the variety of development, ownership and management (or all three) activities in the space. However, with more than $3.8 trillion in assets, there’s tremendous opportunity for scalable tech solutions to drive efficiencies and value in the RentTech niche of PropTech. Join us to learn where the capital and solutions are going—and, more importantly, where they aren’t.

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  1. Learn specific knowledge about the apartment industry in the U.S. and its unique challenges as both commercial and residential real estate.
  2. Hear new data and analysis on recent investments in PropTech that are being deployed in apartments.
  3. Learn of new opportunities for technology entrepreneurs & investors to create valued solutions for the apartment industry.



Rick Haughey, Vice President, Industry Technology Initiatives, NMHC

Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Tech Industry & Enterprise
  • Level: Intermediate
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