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SXSW 2020

Engaging Consumers: from Urgent to Continuous Care

Health care is stuck in the past. Our system today is tailored to the needs of providers, not consumers. It’s time to flip this on its head and connect healthcare to the consumer in ways we have never done before. To achieve this, the health care community must come together to provide consumers with more services in their communities – in the home, stores and the palm of the hand – that empower them to take a more active role in their health care. And while technology will be a key enabler of this evolution, to have real impact, we must bridge the physical and digital worlds, creating connections across the entire care continuum – from providers to pharmacists and everyone in between – to improve health outcomes.

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Takeaways

  1. Why it is critical to provide consumers with a digital front door where they can manage all of their health and wellness needs.
  2. Community touchpoints matter now more than ever. We need to meet consumers where they are, whether that touchpoint is physical or digital.
  3. Big Data is meaningless if it doesn’t lead to action

Speakers

  • Alan Lotvin, Executive Vice President, Chief Transformation Officer, CVS Health

Organizer

Caela Shay, Sr Acct Mgr, W2O

Meta Information:

  • Event: SXSW
  • Format: Presentation
  • Track: Health & MedTech
  • Level: Intermediate
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