SXSW 2020

The Human Impact of Digital Reality

Description:

From VR to MR and every reality in between, digital reality has the ability not only to create captivating experiences for consumers, but also to transform industries. In order to do so effectively and to accelerate digital reality adoption, companies must take a human experience approach to their design.

In this session, Allan Cook, Digital Reality Business Leader for Deloitte Digital, will be joined by executives from the industry-leading AR headset manufacturer and largest video game company, to discuss what it means to bring the human to the digital. Together, they will explore the cost saving benefits and revenue opportunities possible when taking a human-focused approach to digital reality, as well as share key lessons learned along the way.


Related Media


Takeaways

  1. The meaning of human experience in digital reality design
  2. How taking a human experience approach has driven cost savings, revenue opportunities and adoption of digital reality
  3. Key lessons learned from applying a human approach to digital reality and a glimpse of what the future may hold

Speakers


Organizer

Julia Shapiro, Account Executive, Allison+Partners


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: XR
  • Track 2
  • Level: Beginner


Add Comments

comments powered by Disqus

SXSW reserves the right to restrict access to or availability of comments related to PanelPicker proposals that it considers objectionable.