SXSW 2020

How 5G Will Revolutionize Media: From TV to XR

Description:

5G is set to be a massive accelerator for all things media related, from video to immersive VR and AR experiences, due to faster speeds, potential for real-time interaction and hyper-location data. It will transform our devices and with them, the rate of XR adoption.
This session will discuss the latest 5G network operator deployments from around the world to better understand network maturity and service timing. We’ll discuss the latest 5G tech enablers such ray tracing, 3D object recognition and real-time transcoding and explain their impact on the world of media and extended reality (XR).


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Takeaways

  1. Understand the significance of 5G and why this new era in mobile evolution presents such a monumental opportunity for media from all perspectives.
  2. Get excited about 5G-enabled tech with use-case examples of the possibilities (ray tracing, 3D object recognition and real-time transcoding.)
  3. Real-time status of network operator deployments and the implications for established and emerging markets.

Speakers

  • Rori Duboff, Head of Content Innovation & XR Strategy, Accenture Interactive
  • Mohammad Raheel Khalid, Chief Engineer XR Edge, Verizon
  • Jefferson Wang, Accenture Global 5G Offering Co-Lead, Accenture
  • Marcie Jastrow, SVP of Immersive Media & Head of Technicolor Experience, Technicolor

Organizer

Belinda Deyton, Global Events Lead - Accenture Digital, Accenture


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Fantastic Future
  • Track 2
  • Level: Advanced


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