SXSW 2020

Digital Twins for Real Estate and Retail

Description:

Digital twins of real world structures and processes, such as entire skyscrapers, flagship stores, production facilities and museums are re rapidly gaining relevance in research, development, and commerce. Complex data bundles, which are partially visible in real time, become aesthetic and overwhelming experiences. Digital twins go beyond mere representation. With the support of augmented and virtual reality, they can, combined with IoT and real-time technologies, serve as interfaces in the digital ecosystems of manufacturers, suppliers and customers. This innovative technology is the key to new, data-based business models with breathtaking new possibilities for science, business and everyday life. This panel asks: What will the new opportunities and challenges for digital twins be?


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Takeaways

  1. Digital twin technology has tremendous potential for business, research and other sectors.
  2. Innovative use cases demonstrate the interplay with other emerging technologies, such as IoT, AR, Blockchain, etc.
  3. Tech and use cases are developing in a very international and collaborative space.

Speakers


Organizer

Gerrit Roessler, Program Manager, German Center for Research and Innovation


Meta Information:

  • Event: SXSW
  • Format: Panel
  • Track: Tech Industry & Enterprise
  • Track 2
  • Level: Advanced


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