SXSW 2020
Technologies Accelerating Cannabis Industry Growth
Description:
Cannabis is one of the fastest growing industries in the U.S. Moreover, innovation in this space is impressive, particularly in the industry’s embracement of technology. To illustrate, RFID is already being implemented so that the supply chain can comply with the seed-to-sale tracking mandate. Moreover, artificial intelligence, geospatial technologies, internet-of-things, mobile devices and blockchain could digitally transform the cannabis industry – from detecting pests, optimizing water and energy resources and monitoring crop development to predicting which crops will deliver the best returns. Panelists will explain how these technologies are (and could be) used, the benefits and challenges associated with them, and their vision of the future.
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Takeaways
- Technologies such as AI, geospatial tools, IoT, mobile devices and blockchain could digitally transform and "normalize" the cannabis industry.
- These technologies can deliver measurable benefits to all parties along the supply chain, but significant challenges still need to be overcome.
- Technology implementations in cannabis could be a model for other industries.
Speakers
- Sherree DeCovny, Co-founder and Research Principal, Chain Business Insights, LLC
- Jess Jessop, Founder and CEO, California Cannabis Market
- Robert Flannery, Founder and CEO, Dr. Robb Farms
- Michael Dickerson, Head of Technology, Coachillin’ Holdings, LLC
Organizer
Sherree Decovny, Co-founder and Research Principal, Chain Business Insights
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