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Using Ads to Create a More Equal World

From France banning thin models to the UK outlawing stereotypes in advertising, the stakes are higher than ever for brands to show – and create – a more equal world through their ads. Hear from leading creative directors about how they’re hijacking marketing to advance gender parity and diversity.

Additional Supporting Materials

Questions

  1. How does the diversity within ad agencies impact the advertisements they produce? We'll look at why gender parity and diversity are critical.
  2. Do brands have a responsibility to advance equality? We'll look at what brands stand to loose by perpetuating stereotypes, plus possible windfalls.
  3. Does showing a more equal world through advertising help create that world? We'll look at the conversations groundbreaking campaigns have sparked.

Speakers

Organizer

Tasha Prados, Sr Account Exec, Ogilvy Washington


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