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Yes, and . . . a Design Thinking Bootcamp

We teach design thinking at the Hasso Plattner Institute of Design at Stanford, aka “the” Our process is user-centered and prototype-driven. As a bootcamp participant, you will be part of a small multidisciplinary team and work through a hands-on creative challenge from start to finish. You will gain a strong grasp of the key tenets of design thinking and be able to execute them within your organization.
Human values are at the heart of our approach. We create immersive, fast-paced learning experiences, to prepare a generation of innovators to lead through constant change. We teach a methodology that combines creative and analytical approaches, and requires collaboration across disciplines. This process draws from engineering and design, and combines them with ideas from the arts, tools from the social sciences and insights from the business world. Our participants learn this process together — then personalize it, internalize it, and apply it to their own challenges.


  1. What does it mean to really put users first?
  2. How do we come up with breakthrough solutions?
  3. How do we choose the right idea to go after?
  4. How do I create space in my company for risk-taking, and what does it mean to fail fast?
  5. How can I facilitate and participate in radical collaboration?



Justin Ferrell, Fellowships director, Hasso Plattner Institute of Design at Stanford

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