Designing Scarcity In an Infinite World
What does it mean to collect Art in an era when digital technology makes all content infinitely copyable? Is rareness obsolete? As a creator, how do you assert authenticity when your work can be copied and transmitted thousands of times without you even knowing? How does the internet and social media change the dynamic between creators and consumers? What's possible?
¶ This talk is about designing and creating a marketplace and platform predicated on artificial scarcity. Launched in the summer of 2012, NeonMob is attempting to preserve the inherit value of original artwork by enabling a new generation of mobile art collectors to follow, collect, and patronize emerging creators supported by a sophisticated trading system.
¶ I'll dive deep into what we've learned in designing the trading system, game mechanics, and ways we've overcome challenges working with creators and collectors, and discuss why these efforts are critical to the future of art and digital collectibles.
Additional Supporting Materials
- What motivates collectors and how can designers be responsive the way they think and act?
- When all content is digital and infinitely copyable, is the relative value of Art diminished or increased?
- Why is DRM not the answer?
- What options exist for artists and creators to make a living from digital content?
- What is NeonMob and how has it evolved to enable collectors and creators to pursue their own flavors of happiness symbiotically?
- Chris Messina Google
Chris Messina Google
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