Media Financing & Distribution in a Share Economy
Multi-platform distribution and technology are disrupting the long-established business models in the media business for both the biggest media companies and established artists, as well as for indie filmmakers and musicians. Traditional modes of generating demand and monetizing content (both film and music) have been squeezed, requiring new forms of direct distribution and financing – including crowd-sourcing and crowd-funding in the new Share Economy. This presentation explores this fast-growing movement, identifies some of the leading companies at its forefront, and also ties in the opportunity for direct distribution to drive grassroots social impact.
Additional Supporting Materials
- How is the multi-platform world impacting long-established business models and monetization for filmmakers, musicians, and other content creators?
- How is the multi-platform world impacting overall distribution and demand generation for filmmakers, musicians, and other content creators?
- What is direct distribution and how does it represent a new way to finance, generate demand for, and monetize content to address these trends?
- Who are some leading companies in this direct distribution model (crowd-funding, crowd-sourcing, direct outreach), and how can content creators (filmmakers, artists) harness these services and technologies to find their audience and expand their opportunities to monetize their content and craft?
- How can filmmakers and artists harness the power of these new services to not only monetize and maximize their audience, but also mobilize their audience and generate positive social impact and drive social change in this Share Economy?
- Peter Csathy Manatt Digital Media
Jacob Moon Method Communications
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