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DIY Digital: A Guide to Organic Online Marketing

How do you grow your fanbase online using creative ideas that stay true to your identity as an artist? What are the best tools out there for you to use to establish yourself in the digital space?

Digital marketers from various aspects of the industry share their thoughts on innovative ideas, the latest and greatest platforms and how to remain authentic online.

Additional Supporting Materials


  1. Where does a band start when marketing themselves online?
  2. What are some of your favorite tools/platforms a band can use to get their music out online? How do they decide which to use?
  3. What are some of the most creative digital marketing campaigns you've seen recently?
  4. What are some missed opportunities you see online every day?
  5. What is the single most important thing to remember when putting together a digital marketing campaign?



Marni Wandner, President, Sneak Attack Media

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