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How Hollywood Is Taking On Digital

Digital content is exploding in ways never imagined and Hollywood is embracing it like never before. With such a demand for high quality celebrity content across the Internet, high-influencing individuals need a platform where they can interact and create a direct relationship with fans to enhance their public persona. At the same time, fans are craving more interesting videos, pictures and other authentic content to get a glimpse into the lives of their favorite stars.

Join us to hear a dynamic conversation between Hollywood experts, A-list talent and top tier agent to hear first hang how they are embracing these new ways to connect with fans online and bypass mainstream media.

Additional Supporting Materials


  1. What is the value of creating a direct, personal connection with fans for both talent and the fans themselves?
  2. What are some of the best practices for talent using social media? How often should they tweet/post and what content converts the best?
  3. How are high-influencing personalities taking advantage of commerce and advertising opportunities while still maintaining their brand?
  4. What are the key benefits of using one platform to manage talent's public persona? Is there a benefit for fans as well?
  5. What's the future of celebrity content and what are the ecosystems that are developing around it?



Jennifer Stephens Acree, Principal, JSA Strategies

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