Entrepreneurship vs Intrapreneurship
Startups are great, right? Passionate people, working around the clock to produce tech or software or a product that will change the world. And the lucky ones take off, with rapid growth scaling from a startup to an awkward mid-sized company in no time, and aiming for higher growth. But often what we see is the growth tapers quickly, the hockey-stick line graph stalls and that amazing momentum is lost.
Ryan Holmes, CEO of HootSuite, knows this pattern well. An entrepreneur since the age of 16, he’s got numerous startups under his belt, including HootSuite, which now has over 7 million users worldwide, in every country in the world.
His biggest fear? Slowing growth.
Every CEO feels the same, a fear of taking risks and failing to innovate as company that enters the later stage period of its development. Playing it safe instead. So how will he stave off the stagnant era of HootSuite’s history? Deep dive into his best practices and theories on intrapreneurship at SXSW 2014
- What challenges do startups face as they mature into steady, larger companies?
- How do you keep the upward trajectory of your organization’s momentum, and prevent stalling growth?
- What is intrapreneurship, and what companies should we look to as models?
- What are the ways that companies can fail, or make mistakes with intrapreneurship?
- How can every organization, SMB or multi-national, develop intrapreneurship models?
- Ryan Holmes HootSuite
Lorien Henson HootSuite Media
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