Harnessing Social Influence to Improve Health
The Powers That Be Are Now You and Me.
With the emergence of new media technologies, these words have never been truer. Anyone with access to the internet can create a story and be heard by many. Now more than ever, those who have been historically marginalized have a platform for their voices. Blacks and Hispanics are leading the way in social media and smart phone adoption. This social media savviness creates increasing opportunities for engaging around social issues.
This panel is about Blacks and Hispanics improving their health outcomes by recognizing and harnessing their social media influence. Panelists will explore how Blacks and Hispanics are currently using social media and identify new opportunities to engage around health topics. The panel will also look at how the story of Black and Hispanic health has been traditionally told. They will clarify how diversifying the storytellers creates a clearer picture of the world we live in.
Additional Supporting Materials
- What are the barriers to health and how can they be addressed through empowering those most affected by these issues?
- How are Blacks and Hispanics currently using social media and what are some examples of using social influence to improve health outcomes?
- How can diversifying storytellers help reframe the health narrative and lead to better health outcomes?
- Reyna Jones Independent Journalist
- Netzayet Jones Boston School of Public Health
- Caleph Wilson Perelman School of Medicine at the University of Pennsylvania
- Tyeese Gaines NBC News
Reyna Jones Independent Journalist
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